CATEGORY
Design System
Discovery Workshops
WEB DESIGN
YEAR
2017-2019
EXECUTIVE SUMMARY
The client sought a unique advantage in a competitive and disruptive regional marketplace.
MY ROLE
As the UX Lead my role included: To facilitate workshops and user interviews, mentor young designers, create information sitemaps, design wireframes and prototypes with a focus on navigation, bills & payment, administrator dashboards across breakpoints.
IMPACT
Business: +3.5% revenue share growth, +17% login increase User Experience: Scalable design system across regulatory, compliance and customer needs
